
At times like these, using a pancake mix to get some quick pancakes on the griddle is a great bet! I won the gluten free Smart Flour Pancake Mix at an auction held by our local gluten free group. I plucked the mix out of the cupboard on a busy morning when I had just enough time to scamper around as the pancakes were cooking. As the hotcakes dutifully rose to just the right height and bubbled, prompting me to turn them, I took great comfort in the knowledge that the amaranth, sorghum, and teff included in the blend are generally healthier than the usual counterparts often found in gluten free mixes (white rice flour, potato starch, etc.).
Why is this? Generally -- after listening to presentations by nutritionists at conferences, perusing charts, and reading articles -- I can tell you that the B-vitamin profile as well as other nutrient levels are simply higher in grains such as amaranth, quinoa, sorghum, and teff than in what I call the "first generation" gluten free grains. More detail in a future post!
But, for more information, I called Smart Flour Foods, and was relieved both to find a phone number listed on the website, and a real person (Operations Manager Lauren Rohr) answering the phone. Yeah!
Smart Flour supplies pizza crusts "all across the country," according to Rohr -- who eats gluten free herself. "Pizza crusts are our bread and butter -- we make pizza crusts day in and day out," Rohr notes. She said that nationwide, Smart Flour probably has about "five to ten competitors" in the gluten free pizza crust market.
In the last year, Smart Flour has been launching its flour blends -- and re-launching the online ordering site where consumers can buy the flour directly.
Where does Smart Flour buy its flour? The bulk of it comes from Dakota Prairie Organic Flour Company in North Dakota, she said, with some sourced from Bob's Red Mill.
Somehow flour sourced primarily from a company with "Prairie Organic" in its title sounds appropriate romantic (think, amber waves of grain) and homespun, that I felt even better as I turned flipped the golden brown pancakes onto a plate.
In the eating, the pancakes were perfectly fine, though I spiced them up by using pure organic maple syrup (purchased from Greenwood Market in Seattle, a great grocery in Seattle's Greenwood neighborhood). Smart Flour Foods makes several other blends.